Amuser is a web-based platform that offers users a re-envisioned virtual concert experience.

Struggle to enjoy outdoor activities during the pandemic.

CHALLENGE
Struggle to enjoy outdoor activities during the pandemic. Especially, music lovers have lost chances to physically be at the concert or festival. While watching the virtual concerts, they have experienced a lack of engagement and stimulation, compared to real-life concerts.

SOLUTION
Amuser aims to continually engage users through a dynamic yet simple appearance, integrated micro-interactions, and a multitude of visual imagery. During the virtual concert, multiple functions are implemented to circumvent the feelings of isolation and monotony that are associated with virtual experiences.

The contrast between grey and neon green represents the concert’s energy. Grey is the darkness of the concert stadium at night with lights turned off in the audience area, and the neon green is the light sticks people are holding to cheer musicians.

01 Home
The user can enter the concert right away if they already purchased the ticket. It also shows upcoming concerts on both sides.

02 Music Genre
Scrolling down from the landing page, the user can see different music genres as circles. When the user hovers over the circle, each circle shows the photograph of music genre.

03 Events
The event page allows users to buy tickets and see more detailed information about the concert. It shows both options for in-person concerts and virtual one.

04 Queue
We often feel impatient waiting in the queue for buying tickets, and we want to make the waiting moments more fun by providing videos and related content.

05 Filters & Merch

Buying merch is one of the meaningful parts of enjoying the concert. The users can apply purchased or free filters for the concert as if they are physically wearing these.

06 Rhythm Game

While the music is playing, the user can select an option of playing the rhythm game to enjoy the music more energetically.

07 Collective Gallery
The user can gather screenshots from the concert and share their favorite moments with others. The carousel effect gives the user a sense of exhibition and an immersive feeling that makes them focus on the photos.

Persona

Journey Map

OVERVIEW
The journey begins when the user discovers a concert they want to experience and ends after attending the concert.

Information Architecture

Amsuer focuses on gathering essential features related to general concert experience & interactivity of the virtual concerts.